Jackson- Irwin Rothbard says he gets pretty tired of eating hot dogs and hamburgers by the end of each summer.

But he still loves devoting himself to Picnics 'N' More, the business he ran part time for many years and now, in semi-retirement after 30 years on Wall Street, has turned into a full-time venture.

Rothbard, formally of Millburn, has been a resident of Jackson Township's Greenbriar Westlake adult community for the past year and a half. He and his sons, Rick and Bruce, have over the years created a "one stop" picnic service that arranges and organizes a complete day of fully supervised and scheduled games, contests and other activities for men, women, and children of varied age groups, often in the form of company picnics.

The Rothbards provide all needed equipment, uniformed staff, amplified announcements, catering, DJs, comedy events, clowns, and other entertainment, plus accessories ranging from sacks to balloons, and countless prizes. The events are held in county and state parks, on passenger vessels circling Manhattan, and many other locations.

Many of their part-time workers are professionals: trained and dedicated educators or group workers with extensive experience in all phases of leisure-time activities. A special recognition award has been presented to the firm for its services to cancer survivors' programs at many hospitals.

Customers include manufacturing and service companies, banks, brokerage firms, insurance companies, church carnivals, charities, and trade unions. According to Rothbard, some customers have stayed with the firm for as long as two decades.

Over the years, Picnics 'N' More has managed events for crowds as large as 5,000. Many others have attracted 1,000 or more. But the company also accepts engagements with groups of many different sizes.

"Typically we do about 200 picnics a summer with attendance at each one ranging from 250 to 500 people," Rothbard said in a recent interview. The company also does "fair days" complete with rides, inflatables, and fun foods.

He added that he is now expanding the business, which began in northern New Jersey and still has its offices in Springfield and Bridgewater, into the Shore area. As evidence of this, he recalls that all but two of the eight presentations he made in the first half of February were to local groups and businesses in central New Jersey.

Sons Rick and Bruce, who also hold jobs in finance and advertising, also put quite a lot of time into the picnic business from May through mid-October each year.

"Most weekends we have multiple picnics," says their father. "Each of us does one."